Amon-Ra Design

Who I Am

The Creative Sun God

I'm Amon-Ra Macbeth, a Creative Director, Designer, Educator, and Entrepreneur based in Atlanta, Georgia. For more than 25 years, I've helped organizations, universities, businesses, and entrepreneurs transform ideas into compelling brands, engaging digital experiences, and meaningful visual stories. My expertise spans creative direction, brand strategy, website design, UX, and front-end development.

I believe great design is where strategy, storytelling, and execution intersect. Whether I'm building a brand identity, leading a website redesign, or mentoring the next generation of creatives, my focus remains the same: creating work that connects with audiences, strengthens brands, and delivers lasting impact.

Learn More About Amon-Ra

What I Do

Brand Strategy & Identity

Every successful brand begins with a clear vision. I help organizations define their identity through strategic thinking, logo design, visual systems, and brand guidelines that create consistency, recognition, and lasting impact.

Web Design & Front-End Development

I bridge the gap between design and development by transforming creative concepts into responsive, accessible, and high-performing digital experiences. My expertise includes website design, front-end development, design systems, and content management platforms.

Creative Direction & Visual Communication

Whether launching a new brand, refreshing an existing identity, or developing a multi-channel campaign, I provide creative leadership that aligns strategy, storytelling, and design to deliver meaningful results.

Digital Experience Design

From marketing websites to enterprise platforms, I design digital experiences that balance aesthetics, usability, and business goals. My process focuses on creating intuitive journeys that engage users and strengthen brands.

My Work